SPRING COHORT APPLICATIONS CLOSE MAY 8 · APPLY NOW →

— ABOUT ARENA —

The network where sports, media,
and entertainment meet.

Arena was built on one premise: the most important relationships in this industry shouldn't depend on who you happen to sit next to.

APPLY FOR THE SPRING COHORT →

— APPLICATIONS CLOSE MAY 8 —

— ORIGIN —

Built by industry insiders.

The women behind Arena spent years working across sports, media, and entertainment at companies including Disney, the NFL, LinkedIn, and the NBA. We saw the same pattern everywhere: talented, well-positioned professionals missing each other — not from lack of opportunity, but lack of infrastructure.

The industry had grown more interconnected than ever. The way people met inside it hadn't changed at all. We built Arena to close that gap.

Sports, media, and entertainment run on relationships.

Leagues operate like media brands. Studios move like strategic partners. Platforms shape culture, commerce, and careers simultaneously. And yet — who you know still depends largely on where you went, who responded, and whether the timing was right.

IT'S NOT A NETWORKING PROBLEM. IT'S AN INFRASTRUCTURE PROBLEM.

— THE FIX —

Arena makes the right introductions happen — intentionally.

Not by putting professionals in a room and hoping. By introducing specific people to specific people, based on where they operate, what they're building, and who they'd genuinely benefit from knowing.

Relationships form with context already built in. Conversations start relevant, not random.

— THE NETWORK —

A growing network of leaders across the industry.

Arena members work across leagues, teams, studios, agencies, platforms, and brands — the full range of organizations where relationships in sports, media, and entertainment actually move outcomes.

— THE TEAM —

The women building Arena.

Parul Khosla

Co-Founder & CEO

Parul Khosla

Co-Founder & CEO

Adriene Bueno

Co-Founder & CGO

Adriene Bueno

Co-Founder & CGO

Olivia Schwartz

Co-Founder & CTO

Olivia Schwartz

Co-Founder & CTO

— FROM INSIDE ARENA —

Members on the network.

"As a natural connector, my matches have truly exceeded my expectations of reciprocity - they’ve evolved from passive LinkedIn connections into genuine, active relationships that continue to grow."

Marisol Villegas

Sr. Director, Integrated Marketing @ Paramount

"Arena has given me a chance to connect with people from a wide range of roles across the industry that I wouldn't have otherwise."

Jim Guthrie

Associate Vice President, Brands & Properties

"I've started to build a mini-community that isn't solely rooted in sports, which has been fruitful in terms of helping each other with leads, career opportunities, mentors, etc."

Trebor Goodall

Manager, Athlete Partnerships @ Fanatics

— LONG VIEW —

This is your network for life.

Arena isn't built for a moment. It's built for the way this industry will work over the next decade — more interconnected, more cross-functional, and more dependent on the quality of relationships than ever before.

We're building the infrastructure for how the right people in the industry find each other. Consistently and intentionally over time.

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